About NeuroFuel

Meet Laura Kendall, Founder

Laura, a white woman leans against a door frame, smiling at the camera. She has long, wavy brown hair and brown eyes. She wears a cream blazer, pink and blue geometric patterned shirt, and pink pants.

Laura is a transformative executive leader with two decades of experience building high-performing teams, services, and organisations that deliver real impact for communities. With deep expertise in infrastructure and corporate services, she’s known for helping organisations shape bold strategies— and bring them to life with clarity and precision.

As a multiply neurodivergent professional, Laura brings a rare combination of leadership insight and lived experience. Through Neurofuel, she partners with organisations to unlock the full potential of neurodiverse talent, boosting performance, inclusion, and innovation.

Laura’s mission is clear: to help build a future where neurodiversity is recognised not as a challenge to manage, but as a source of strength and competitive advantage.

  • At Neurofuel, we understand the real-world complexity leaders navigate—because we’ve been there. Founder Laura Kendall brings 20 years of client-side leadership experience across roles as diverse as environmental engineer, project manager, line manager, HR manager, executive leader and program sponsor. She’s led teams, delivered services, and driven strategic outcomes in environments where stakes are high and change is constant.

    Laura pairs this leadership experience with thousands of hours coaching professionals to go beyond what they thought possible—achieving exceptional results and thriving in the process. She knows what it takes to lead in demanding, dynamic settings, and she’s here to help make that journey clearer, simpler, and more effective.

  • We make sure neuroinclusion doesn’t sit on the sidelines— it’s integrated, intentional, and aligned with your organisation’s broader ambitions.

    We work with you to connect the dots between your strategic goals and the day-to-day behaviours, systems, and decisions that shape your culture. Because real inclusion isn’t just about awareness; it’s about embedding the right capabilities, in the right places, to unlock the best in all neurotypes.

    We understand that neuroinclusion is one piece of a bigger puzzle. That’s why we take a whole-of-business view— ensuring your roadmap aligns with your values, culture, strategy, technology, workforce skills, and ways of working. The result? Practical, high-impact change that sticks.

  • We don't see neurodiversity as a problem to fix— we see it as a powerful asset. Our approach is grounded in respect for lived experience and a deep understanding of how diverse minds drive innovation, insight, and resilience.

    We work alongside organisations to create environments where neurodivergent professionals can thrive as their authentic selves—without masking, burning out, or checking their strengths at the door. Our expertise lies in identifying simple, high-impact changes that boost inclusion and improve business outcomes. It’s about making neuroinclusion practical, scalable, and strategically smart.

    Because when neurodivergent people are empowered, everyone benefits.

Building workplaces where different minds shape better outcomes, together

NeuroFuel grew out of more than 20 years of leadership in complex public-sector organisations; work that demanded clarity, judgment, and results in environments where trade-offs were real and stakes were high.
Across that work, one pattern kept emerging.

When teams brought genuinely different ways of thinking into the room — and knew how to work with them — decisions improved. Risks surfaced earlier. Solutions were stronger. Not because everyone agreed, but because the work benefited from perspectives that challenged default assumptions.

  • The breakthrough came from an unexpected place: a governance specialist who shared an idea in the meeting chat, outside their formal role, but exactly what the situation needed. When thanked, they reflected that this kind of lateral thinking was closely tied to their dyslexia and dyscalculia.

    It was a sharp reminder that much of the capability organisations need is already there, but often remains unseen, unused, or unsupported by the way work is designed and led.

    That experience, repeated many times in different forms, shaped NeuroFuel’s focus. While many organisations were making progress on visible forms of inclusion, far fewer were intentionally building the leadership capability and systems needed to harness cognitive diversity at scale.

    NeuroFuel exists to help leaders and organisations do exactly that, thoughtfully, pragmatically, and in ways that stand up in the real world.

Two men sid side by side talking, on the edge of a raised garden bed. They are gesticulating. The man on the left has dark hair, wears a dark blue v-neck sweater, and has a laptop on his lap. The man on the right has grey hair and wears a grey shirt.

The link between fully using neurodivergent strengths and unlocking superior business value is often overlooked.

Neurofuel is driven by a simple truth: when neurodivergent strengths are recognised and empowered, the whole system lifts. Workplaces become more adaptive and innovative, teams perform at their best, leaders gain new perspective, and customer experiences improve.

Research from Deloitte and Harvard Business Review shows that cognitively diverse teams solve problems faster and make better decisions. Companies that embrace inclusive practices are also 6 times more likely to be innovative and twice as likely to meet or exceed financial targets.

Neuroinclusion isn’t just good for people, it’s a smart business strategy that fuels sustainable success.

“Neurodiversity may be every bit as crucial for the human race as biodiversity is for life in general.”

— Harvey Blume